Although Switzerland is a very small country but it has achieved world wide popularity as a tourists place. When it comes of Switzerland then the first thing that strikes us is a Swiss watch. People appreciate and buy their precious and elegant watches. Swiss banks have also been of great popularity as it provides the maximum interest rate than any other bank of the world. For nature lovers, Switzerland is like a dream destination. Its snow covered peaks and breathtaking flora and fauna has allured people from all over the world since decades. Its cultural heritage is also a great attraction for travelers. Situated near Alps and surrounded by generous lakes, Geneva is the most beautiful place to visit in Switzerland. Church and museum of Geneva have always attracted visitors. When it comes of city delight then Lucerne and Zurich come at the top. Here you can enjoy shopping in beautiful high-tech malls and market complex. Swiss chocolate, watches and jewelries are the prime attraction of these shops. Switzerland is truly a place worth being.